Netflix anime boosts sales and audience interest

Since the release of the new animated series Cyberpunk Edgerunners on Netflix, Cyberpunk 2077 has become more popular than ever on Steam content distribution platform.

Featured Image: Netflix

After the chaotic release of Cyberpunk 2077 in 2020, due to various technical issues on PCs and consoles. CD Projekt RED’s RPG has risen and come back stronger, notably by introducing an animated series, Cyberpunk Edgerunners, that pushed the popular, forgotten game to the fore.

According to Steamdb, the game peaked over the weekend of September 17-18 with over 80,000 concurrent players. Which allowed Cyberpunk 2077 to beat Elden Ring, Grand Theft Auto V, and Destiny 2 on Steam. The audience was four times larger than it was before the series aired, which allows us to say that this sudden popularity is not evidence of chance, but rather a sign of broadcasting. From the popular anime Cyberpunk Edgerunners released on September 13th. Some of the comments even state that it is the best ad the game has ever seen.

Predictable madness?

The series was highly praised by the audience and even its creator, Mike Pondsmith, who said:

It’s like looking into my mind. I’ve been waiting for this for years

CD Projekt RED seems to have felt the right vein by suggesting a few days before the series’ release, The patch adds tasks and items related to the series, but also to fix some bugs. The developer also announced the first Cyberpunk 2077’s major expansion, Phantom Liberty, is set in 2023.

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Then, the connection was popularized by Netflix placing a huge ad poster in Times Square in New York.

Read also: Criticism – Cyberpunk: Edgerunners, a compendium of action

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About the Author: Octávio Florencio

"Evangelista zumbi. Pensador. Criador ávido. Fanático pela internet premiado. Fanático incurável pela web."

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